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RYANAIR

In 2007 Ryanair were expanding rapidly and in desperate need of an editorial travel magazine that ticked all the boxes – new, exciting, destination targeted content, beautiful and effective presentation, a successful advertising vehicle, and a leading marketing tool for the brand. Working with client publishing firm Ink, FuturePunk founder Ramsay conceived, directed and managed all content, design, print, size, distribution and commercial direction of the magazine. At its peak the print run topped 600,000 copies per month with an audience reach of over 70million per month.

FUTUREPUNK

We are a proudly small creative change agency working with organisations in the present to create something better in the future. We create visual and editorial narratives and beautifully crafted matter to help people and organisations communicate effectively their values and ideas. We ask questions and strategise concepts to build content and stories across mediums to create positive and successful outcomes. We focus on culture, fashion, sustainability, art, travel and tech.

LET'S WORK TOGETHER!

what we do

We plan, design, write and build content and messaging across print, digital, visual and audio mediums using our experience and wide ranging collective of experts. Futurepunk is focused on helping startups, medium and large organisations navigate the journey from conceptualising an idea that they are passionate about to making it a commercial reality. We take your culture, your brand, your business model, your content, drive revenue and make it sing.

CREATIVE SOLUTIONS

We use flexible, modular methods to respond to particular contexts and situations on projects to solve business, culture and communication challenges effectively.

MAP, SKETCH, TEST, UNDERSTAND

We start by mapping out a shared visualisation to use as a reference point, then really dig into the meat and implications of an idea by imagining it in the real. We test favoured ideas by trying them out in real contexts and future scenarios, then gradually add knowledge and information to create a richer understanding.

PRODUCE AND REFINE

Time to clarify the details of an idea to finalise the way forward, and add a level of creative experimentation to envision how it might work in practice. The plan complete, we make it real, and focus on crafting the finished article.

WORK

Creative approaches to communication challenges

Team & Network

Founder Ramsay Short set up the business in 2016, working out of a London HQ in Camden with a small international team covering core disciplines of analysis, strategy, facilitation, design and project management. FuturePunk uses a trusted network of specialist expertise for specific project challenges and different client contexts.

Founder & Creative Lead

Ramsay Short

A former Daily Telegraph Middle East correspondent and magazine editor, Ramsay has been working as journalist, reporter and editor across news and culture for over 20 years.

Art Director/Music Curator

Rami Obeid

Swedish-Lebanese graphic designer Rami's primary focus is branding, including projects for IKEA, Toyota, Vodafone, Johnnie Walker, Baileys and Qatar Museum Authority .

Graphic Designer

Constanza Gaggero

Constanza is a Chilean-born graphic designer and typography specialist whose work with major institutions includes The Barbican, Tate Modern, Royal Academy of the Arts and the British Museum.

Photographer/Artist

Tanya Traboulsi

Tanya is an award-winning Austrian-Lebanese photographer whose work revolves around themes of travel, identity, memory and belonging. Her images have been published across the world.

Journalist/Copywriter

Lydia Bell

Lydia is an experienced travel and lifestyle journalist, copywriter and editor. whose work has appeared in The Times, The Telegraph, The Guardian, The FT, Condé Nast Traveller and more.

Journalist/Copywriter

Mike Peake

Mike is a freelance business journalist, copywriter, luxury writer and blogger who has worked with brands such as Volvo, NatWest, Harrods and Johnnie Walker, among many more.

RYANAIR

FUTUREPUNK

what we do

CREATIVE SOLUTIONS

MAP, SKETCH, TEST, UNDERSTAND

PRODUCE AND REFINE

WORK

Creative approaches to communication challenges

Team & Network

Founder & Creative Lead

Ramsay Short

Art Director/Music Curator

Rami Obeid

Graphic Designer

Constanza Gaggero

Photographer/Artist

Tanya Traboulsi

Journalist/Copywriter

Lydia Bell

Journalist/Copywriter

Mike Peake

CONTACT

We would love to hear from you if you would like help in solving a challenge that sits in the world of brand messaging, content creation, editorial and communications.